I created a music discovery lifestyle brand with weekly curated mixtapes, a singles-only record label and an online shop to sell merch. Apps available for web, iOS, Android and iMessage. 400,000+ downloads.
A platform for brands and artists to use music as a marketing tool. We white labeled the curation platform that powers Noon Pacific to make it easier for businesses to engage and retain their fans in a unique way.
An idea inspired by Paul Nechita's daily design challenge. I created an automated email newsletter that went viral and was acquired in 2016. The website design has been changed by new owner, but #DailyUI is still very active.
Coordinated entirely new rebrand, website, online shop and members-only portal for one of the largest music non-profits in the world. Increased shop revenues by 25% and paid membership conversion by over 50%.
Designed and built an e-commerce experience to match the brand's philosophy: create beautiful, high-performing surfboards and happy surfers.
The End of Landfills
Designed brand from ground up, providing an approachable + modern take on recycling. The vision is to end landfills by creating a circular economy in which all raw material eventually flows back to the market instead of landfills.